Company Profile

About Winningstar

 Winningstar Group, based in Dubai, United Arab Emirates, was established in 1999. It is a multinational conglomerate that integrates research and development, supply chain management, brand marketing, agency procurement, logistics services, and international import-export trade.

About NEWVEW

As a youthful brand under Victory Star, NEWVEW inherits and continues the mission of Victory Star, which is to "build an excellent team, wholeheartedly achieve customer success, and be blessed by many." Placing customers at the top, NEWVEW is dedicated to creating a quality lifestyle worldwide, with a foundation built on high-quality products and outstanding service.

NEWVEW Brand

Since its registration in 2016, NEWVEW has successfully completed brand registrations in 28 countries, conveying a fresh brand proposition with the tagline "New Territory, New View, New Horizon, New Perspective, New Angle."

Brand Positioning: Green Technology Leading Life

Brand Values: Innovation-Driven, Intelligent Leadership

Brand Attributes: Green, Innovative, Reliable, Persistent

Brand Spirit: Pragmatic, Non-compromising, Non-Conformist

NEWVEW Brand Operation Plan

NEWVEW aims to create a one-stop green technology home living experience for contemporary families. Tailoring a green, sustainable, and healthy "NEWVEW Home" for you, the brand includes modular villas, solar power systems, household appliances, new energy vehicles, digital products, and solar lighting products.